In what order should I apply the products in my facial routine?

An effective facial routine follows a specific order to maximize the benefits of each treatment. We always start with the cleaning, which helps eliminate impurities and excess sebum. Then, exfoliate once or twice a week to refine the skin texture. We continue with the application of a mask if necessary, then a serum to target a specific need. Finally, the day or night cream seals in moisture and protects the skin. This structured ritual helps reveal a clearer, brighter, and more balanced complexion.

What is the best routine for achieving a luminous complexion?

For a radiant complexion, choose our facial care routine Luminous Complexion. Start by preparing your skin with the BORN AGAIN New Skin Exfoliating Cream from Made with CARE, used once or twice a week to gently remove dead skin cells and refine skin texture. Then, apply the SHINING STAR Flash Glow Mask once or twice a week to revitalize and brighten your complexion. Finish daily with the CC Gel Tinted Treatment Perfect Radiance from IOMA Paris, which hydrates, unifies and offers a natural glow thanks to its universal shade that adapts to all skin tones.

Should you adapt your skincare routine according to the seasons?

Yes, it's important to adapt your routine to your skin's specific needs depending on the season. In winter, choose richer, more nourishing skincare products to protect your skin from external aggressions. In summer, opt for light, hydrating formulas like CC Gel Tinted Treatment Perfect Radiance, which protects while providing freshness and a luminous finish. This routine evolves to meet your skin's needs throughout the year.